2025 Instagram Follower Growth Guide: How New Accounts Can Break Through the Cold Start Period

If you have just started to grow Instagram followers , or your account has not been active for a long time, you will most likely encounter the same problem: you are obviously continuing to post content, but the growth of your followers has almost stagnated, and the interaction is very limited.

The content is not posted casually, the video has been cut and the pictures have been edited, but the number of fans has barely remained, and the interaction is even less.

If you are at this stage, there is no need to doubt yourself. Most new accounts, the early stages of Instagram follower growth , go through a cold start period with little feedback .

The problem is often not the quality of the content, but that the account itself has not established a sufficient data foundation.

Before the system “figures out who you are and who you are suitable to recommend to,” content can easily be placed in a small traffic pool and tested repeatedly.

Why are new Instagram accounts particularly slow in the fan growth stage?

Instagram’s distribution strategy in the early days of the account was conservative and cautious.

The system usually does not give a large amount of exposure right away, but first tests the content on a small scale to determine the potential of the content.

In this process, it will focus on observing some very specific behaviors, such as:

• Have you read the content completely?
• Does the user stay or slide away quickly?
• Did it generate likes, comments, saves or shares?
• Whether there are repeated views or continued interactions

If the overall feedback is weak, it will be difficult for the content to enter the next round of recommendations. This is also why many accounts are stuck at around a few hundred to a thousand followers for a long time, and they feel "unable to push" no matter how they post.

During the cold start phase, the most common pitfalls for accounts are:

In actual operations, common problems with new accounts are not complicated, but they are very fatal.

First, the content direction changes repeatedly. One day, I will post practical information, tomorrow I will post daily routines, and the day after tomorrow, I will change the track. Doing so can easily prevent the system from determining your account location.

Second, the video pace is too slow. There is no focus in the first few seconds, and users have already crossed out before they understand what the content is.

Third, only look at the playback volume, not the behavioral data . The playback is there, but the viewing rate and interaction cannot keep up, and the recommendation will still stop quickly.

Here are a few things you can do before using tools

Even if you don’t use any tools, there are some basic movements worth adjusting first.

1. Focus on the Beginning For new accounts, the first 2–3 seconds are more important than the last 20 seconds. It is easier to retain people by going directly to the topic than laying the groundwork.
2. The content does not have to be long, but it must be complete. Short videos are easier to watch and are especially friendly to the cold start stage. 7–15 seconds tends to be more stable than 30 seconds.
3. Unify the theme and reduce the cost of system understanding. Continuously output the same type of content, making it easier to classify and recommend.
4. Few and accurate tags. A small number of tags that are highly relevant to the content are often more effective than a bunch of hot words.

Why do some accounts use external methods to "push" them?

During the cold start phase of Instagram fan growth , some operators will choose to help the account accumulate basic signals as quickly as possible through moderate interaction and exposure support .

The purpose is not to "directly increase fans", but to make the account look less deserted in the early stage and make the system willing to continue testing content instead of stopping distribution soon.

Tools like Fansoso are often used at this stage as a secondary signal source rather than a replacement for the content itself.

There is only one key point: the pace must be slow and the behavior must be like real users.

Fansoso’s practical approach to increasing attention

The main function of the Instagram follower increase tool provided by Fansoso is to help new accounts obtain basic exposure signals in the early stage and enter the platform's recommended test range faster.

Operation steps:

1. Log in Fansoso and select Instagram service
2. Select the account or post you want to promote
3. Fill in the account or post link
4. Set quantity
5. After confirming the order, the system will automatically start execution without manual intervention.

Actual case observation

Case 1: A new account in the beauty category. The initial play volume of the account was low and the interaction was almost zero. While adjusting the rhythm at the beginning of the video, coupled with lightweight interaction support, account interaction improved significantly within 7 days, and subsequent content began to receive natural recommendations.

Case 2: Fitness content creators have stable content quality, but their accounts have been stuck in the low-exposure area for a long time. Through centralized optimization of content structure + auxiliary exposure, the exposure of recommended pages is gradually restored.

What really changes in these accounts is not the "number of fans", but the system's judgment of the account's activity .

FAQ

Are there any risks? As long as the rhythm is reasonable and you do not pursue short-term surges, the risk is generally low.

Do I have to use tools? no. Tools are just a way to shorten cold start time and are not required.

Does content matter? Always important. Any external method only amplifies the effect of the content, rather than replacing it.

Conclusion: In the cold start phase, the most important thing is to "continue to be tested"

Instagram follower growth is never a straight line. For new accounts, the real goal in the early stage is not to explode, but to survive .

When your account begins to be continuously tested by the system, recommendations will naturally be slowly opened.

In this process, content, rhythm, and understanding of data are far more important than a single method.

👉If you want to get out of the cold start period faster, you can try Fansoso Instagram followers tool or consult the official customer service Telegram Little Prince TG: @DBOT001 , let your account quickly enter the algorithm recommendation pool and break through the growth bottleneck!